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2010 : Technology trends

posted Dec 29, 2009, 11:23 PM by Francois Tricot   [ updated Feb 21, 2011, 3:12 PM ]
For IT specialists eyes only.

2010 is not going to be a revolution in the IT Industry in terms of technology trends. 2009 was one.

I'm strongly convicted of the importance of Internet as a convergence tool for most "things" since many years (content, applications, services). At this time, my colleagues were telling me that things will not move as quickly as I was predicting. They were wrong. There are true loosers today : brick and mortar companies, printed newspapers, music industry. They clearly underevaluated the importance of Internet in their businesses and were not agile enough to embrace it at the right speed.

Some facts :

Technology trends

  1. The Internet wave that really started 15 years ago is still on its way and now there aren't that many that predict legacy systems such as Mainframes or Client-Server applications will survive it. Software vendors not having adapted their technical strategy and skills to that will have hard times.

  2. Thanks to the Cloud Computing momentum (buy services rather than software and hardware), more and more C.I.Os will at least test these new services and maybe some new interesting ones will appear to be viable alternatives to expensive and complex software we have in the Enterprise. After collaboration (Google Apps), Customer Relationship Management (, Siebel On Demand), I think that Business Intelligence On Demand will start to be interesting.

  3. Cloud security has always been a concern for many. Established "cloud" companies in the Cloud will reinforce their security (Strong authentication) while it will remain safer to be away from smaller/newer actors.

  4. Google innovation will remain high. 2009 has been, like other years at Google, plenty of surprises : Google Apps momentum, Chrome new browser, Android mobile phones, Google wave, Google voice... These services will soon come to Google Apps and increase its value for the same end-user price. In 2010, video and voice collaboration around Google Documents will make them more appealing. Later, a complete redesign of the Google Docs interface will make it a potential killer for Microsoft Office, at least for 80% of users. Google is definitely entering the Business to business area selling their Apps and technologies. Microsoft and IBM are still not really suffering of that but they will.

  5. Virtualization of servers is now a reality, and is becoming a commodity. I remember 3 years ago when I was saying that 50% of new servers were bought for virtualization purpose. Not being able to install an application on a virtualized environment wasn't a big deal at that time. Now C.I.Os will not accept anymore to be forced to buy new servers for new applications.

  6. Desktop virtualization and accessed through the network through the net will start to be interesting. Despite Microsoft licensing strategy that will make that not really cost effective in 2010, some companies are ready to make the move, at least for a small scope of users of for dedicated apps.

  7. Apple iPhone will not be alone. Android phones will become stars. Android is an opensource Operating System for phones, which equals iPhone features. Up to now, only Apple has been able to create world class hardware+software bundles (iPod, iPhone, Mac). With the availability of Android, mobile phone makers such as Samsung, LG or Motorola will be able to focus on the device and offer the same range of features that made the iPhone so successful. Then I predict Android powered phones domination in 2010.

Consequences for Ceva

  • Collaboration. Empower digital collaboration services around Google Apps
  • Security. Successfully implement MyIdentity provisioning for Cloud Services (Google Apps, Quickbase) and services that will be accessible through the Internet (Galaxy, JDE)
  • Webization. Continue to move servers from the LAN ( to the Internet ( JDE should be accessible through the net before end of 2010.
  • Desktop Virtualization. Test desktop virtualization, for a worldwide service.